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ZDRAVO - Organic d.o.o., Selenča

ZDRAVO’s main business is fruits and vegetables processing. The company started as a small family business and it was founded in 2002. It grew to have now 350 employees and a wide variety of high quality products. Also it has one of the most modern cold storage facilities in Serbia with capacity of 3000 tons. Around 30% products are exported to the European markets and also exporting to Australia, Canada, Japan and USA. Investment in the latest technology ULO (e.g. ultra –low-oxygen chamber coupled with computers) allows continuous supply and production regardless of the season. Main technologies used at ZDRAVO are:

  • hot food processing methods - the bottling of stewed fruits, jams, marmalades, fruit spreads, pickled vegetables and ajvar.
  • cold filtering of fruits and vegetables is used to produce 100% squeezed apple, grape, beetroot and tomato juices, without any added sugar nor water.
  • Adding natural squeezed apple juice to 100% natural mash is used in the production of carrot, apricot, peach, sour cherry, raspberry, pear and strawberry juices.

It is of paramount importance to ZDRAVO to preserve nature’s own healing properties without the use of any chemical means such as preserving agents and synthetic additives. The only and exclusive means of preservation is carried out through pasteurization.

ZDRAVO is accredited and certified by leading national organic certification bodies, including the internationally recognized European Union Council Regulation (EU2092/91).

Granted is ISO 9001, ISO 14001 certification and ISO 22000 - Food Safety Management System. Also, the ISO 18000 (OHSAS) standards referring to the mandatory protection and safeguarding of its employees.